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Passion Led us Here

Our Story

Aureum is a purpose-driven brand founded by a Mother- Daughter Duo with a passion for CBD and its lifestyle enhancing benefits. Our brand was established in order to introduce CBD to the South African market through honest, reliable, premium-quality products. We understand the true value of CBD and we are devoted to positively impact individuals lives though these incredible wellness solutions.

We offer a range of carefully formulated CBD Skincare and Wellness products with a purpose to inspire healthy skin, bodies and minds. All of our products are THC-free as well as cruelty- free and are manufactured in licensed facilities in order to ensure that the highest level of quality is met.

We only utilise internationally tested, premium-grade CBD (imported from the USA) which enhances our high quality formulations. Our CBD products are all in line with Government Legislation, with recommended daily dosages being 20mg or less.


Our range of CBD Skincare Products has been specially formulated for all skin types. These products are designed to nourish, restore and revitalise normal, combination and dry skin types.


Why are our CBD Skincare products so good for skin health? To put simply they:

  • Aid in the reduction of wrinkles and signs of ageing

  • Help to visibly restore acne-prone skin types

  • Help balance the excretion of sebaceous glands

  • Aid in reducing possible triggers of Eczema and Psoriasis

Our CBD skincare range is pure and hydrating, does not clog pores and is packed with skin-rejuvenating antioxidants. It is paraben-free and uses essential oils to deliver natural fragrance (no synthetic perfumes are used). We also offer a range of exceptional quality CBD oils. Our oils are blended with CBD and other natural therapeutic herbal oils that beautifully enhance our formulations.

CBD has gained traction in South Africa after the South African Government deemed CBD in dosages equal to or less than 600mg legal to purchase over the counter. This has allowed us to enter this industry to make a positive change in terms of physical and emotional wellbeing - putting our customers' needs first.

All of our products have been tested personally, with many samples being sent out in order to create the best and most effective formulations to bring positive change to your health, beauty and wellness. If you have any questions please don't hesitate to contact us via our email or our active chat box. 

With love,

The Aureum Team

our values


We are devoted to build and earn customer trust and customer loyalty through our unwavering integrity, interacting and engaging in honest, trustworthy ways.


We are devoted to ensure extraordinary customer experiences across our brand touchpoints. From product enquiries through to product deliveries - seamless, enjoyable customer experiences are our priority.


We are devoted to provide products that are THC-free, cruelty-free and in line with Government legislation, being 100% transparent in all that we do and say.


We are devoted to provide high-quality, trusted products that are manufactured in carefully sourced facilities that follow stringent quality-control procedures with meticulous attention to detail.


We are devoted to provide safe, consistent, reliable formulations made with pure, premium-grade CBD and high-quality raw materials. Carrying out product testing at multiple manufacturing stages ensures this.


We are devoted to change the status quo for CBD, by factually educating our customers about its health enhancing benefits. Removing the stigma attached to CBD is a priority to us.


To inspire healthy skin, bodies and minds through credible, high quality, chemist-developed CBD products at attainable prices. We strive to evolve the status quo for CBD products through education, trust and transparency with the hope of inspiring South Africans to adopt CBD as an integral ingredient in maintaining health and wellbeing.

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